Fragrance of Arabia UK – Privacy Policy

 

Last updated: 28/07/2025

Fragrance of Arabia UK (“we”, “us”, “our”) is committed to protecting your personal information and respecting your privacy. This Privacy Policy explains how we collect, use, and protect your personal data when you visit our website, purchase our products, or interact with us (including via third-party platforms such as eBay or PayPal).

We comply with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018, and all applicable UK privacy laws.


1. Information We Collect

We may collect the following types of personal data:

Information you provide directly:

  • Name, address, and contact details (email, phone)
  • Order and payment details
  • Account information (if you create one on our website)
  • Communications with us (emails, messages, customer service enquiries)

Information we collect automatically:

  • IP address, browser type, and device information
  • Pages visited and browsing history on our website
  • Cookies and tracking data (see Section 6)

Information from third parties:

  • Order details from platforms like eBay, PayPal, and Shopify
  • Courier tracking data from Royal Mail, FedEx, or DHL

2. How We Use Your Information

We process your personal data for the following purposes:

  • To process and deliver your orders
  • To respond to your enquiries and provide customer support
  • To manage payments, refunds, and returns
  • To send order confirmations, delivery updates, and relevant service messages
  • To comply with legal and tax obligations
  • To prevent fraud and misuse of our services
  • If you opt in — to send marketing emails and promotions

We will never sell your personal data to third parties.


3. Legal Basis for Processing

We process your personal data under one or more of the following lawful bases:

  • Contract: To fulfil your order or provide a service you requested
  • Consent: When you opt in to receive marketing communications
  • Legal obligation: To comply with UK laws (e.g., tax regulations)
  • Legitimate interests: To prevent fraud and protect our business operations

4. How We Share Your Information

We may share your personal data with:

  • Delivery couriers (Royal Mail, FedEx, DHL) to deliver your order
  • Payment providers (PayPal, Stripe, banks) to process payments and refunds
  • Platform providers (eBay, Shopify) if you purchase via those channels
  • Legal authorities if required by law or to prevent fraud

All service providers are required to handle your data securely and in compliance with UK GDPR.


5. International Data Transfers

If you are outside the UK, your data may be transferred to and processed in countries where our couriers or payment providers operate. We ensure that appropriate safeguards are in place for such transfers in line with UK GDPR.


6. Cookies & Tracking

Our website uses cookies to:

  • Remember your preferences and shopping cart contents
  • Improve site performance and user experience
  • Analyse site traffic through analytics tools

You can manage or disable cookies through your browser settings, but this may affect website functionality.


7. Data Retention

We keep your personal data only for as long as necessary to:

  • Fulfil your order and provide customer service
  • Comply with legal and accounting requirements (normally 6 years)
    After this period, your data will be securely deleted or anonymised.

8. Your Rights

Under UK GDPR, you have the right to:

  • Access the personal data we hold about you
  • Request correction of incorrect or incomplete data
  • Request deletion of your data (subject to legal requirements)
  • Restrict or object to processing
  • Withdraw consent for marketing at any time
  • Lodge a complaint with the Information Commissioner’s Office (ICO)

9. Marketing Preferences

You will only receive marketing communications if you have explicitly opted in.
You can unsubscribe from marketing emails at any time by clicking the “unsubscribe” link or contacting us directly.


10. Data Security

We take data security seriously and use industry-standard measures to protect your personal information, including:

  • Encrypted payment processing (SSL)
  • Secure servers and restricted access
  • Regular monitoring for potential vulnerabilities

11. Changes to This Policy

We may update this Privacy Policy to reflect changes in our practices or the law. Any updates will be posted on this page with the revised date.


12. Contact Us

For any privacy-related questions or to exercise your rights, contact us:

📧 Email: sales@fragranceofarabia.com
🏢 Address: 8 Batty Street, London, E1 1RH, United Kingdom
📞 Phone: +44 7868 037994
📜 Business Registration Number: 11101578
💷 VAT Number: GB 300493834